AI Insights · Timothy · July 2023
Top 5 Consumer Finance Apps in Argentina: Q2 2023 Performance
Discover the performance trends of the top 5 consumer finance apps in Argentina during Q2 2023, including download rates and active user numbers.
In the second quarter of 2023, the top 5 consumer finance applications in Argentina showed varied performance trends in terms of downloads and active users. Here’s a closer look at how each app fared:
Santander Argentina saw a significant rise in weekly downloads, starting from around 26K in late March and peaking at approximately 63K by the end of June. The app also maintained a stable number of weekly active users, fluctuating between 970K and 1.07M throughout the quarter.
Galicia - El banco en tu celu experienced moderate download rates, with weekly numbers ranging from about 25K to 40K. Active users for this app varied, starting at around 792K in late March and ending slightly lower at approximately 779K by the end of June.
For Openbank Argentina, weekly downloads showed a notable increase, reaching a peak of roughly 44K in late May before stabilizing around 24K to 25K towards the end of June. The number of active users also grew significantly, peaking at around 156K in late May and closing the quarter at approximately 119K.
BBVA Argentina had a steady download rate, with numbers ranging from 17K to 27K weekly. The app’s active users remained relatively stable, fluctuating between 970K and 1.12M throughout the quarter.
Lastly, Macro showed consistent performance in downloads, with weekly figures varying between 14K and 26K. The active user base for Macro was robust, starting at around 548K in late March and reaching about 583K by the end of June.
These insights into the top 5 consumer finance apps in Argentina for Q2 2023 come from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
